How do you get 4000 freshman to dance?

...You send Elizabeth Johnson and a team of Dance Exchange adjunct artists to James Madison University's freshman orientation! The incoming class spent their summer reading The DNA Age by Amy Harmon, and EJ's task was to help them put what they'd learned about issues surrounding genetics into their bodies, and create a dance that the whole class could do together. 4000 freshman came together on JMU's quad to perform the dance they created. Here is a video of student reactions to the experience: